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CRM
5 Ways To Put Your CRM To Work For You
The benefits of CRM integration to both the organization and the customer are measurable. This paper explores the various ways that today’s organizations are automating the interaction between CRM and their customers and to increase customer loyalty and retention, maximize efficiency and productivity of service and sales functions, increase revenue opportunities and decrease costs.

CRM: The Winning Strategy In A Challenging Economy
As the economic environment continues to fluctuate, many organizations are asking themselves what strategies they can pursue to bring tangible business benefits while taking stock of the economic conditions. In a growth economy, businesses typically work hard to expand their customer base and spend aggressively to stoke the growth engine. When money is tight however, existing customer relationships grow in importance as organizations seek a cost-effective way to nurture business expansion. And while there is no magic pill or panacea, customer relationship management (CRM) solutions can provide the foundation for sustainable growth and enable organizations to survive and thrive in these uncertain times.

Differentiate Your Company With a Complete CRM
Customer Relationship Management (CRM) used to be relatively straightforward. Customer relationships were managed exclusively by the company, its employees, and its partners. However, times have changed. The way customers, partners, and employees interact has changed. And, as a result, CRM needs to change as well. This paper will explore ways to use your CRM to extend your marketing and differentiate your company.

Greater Productivity Starts With Your CRM
The better equipped salespeople are—with the right information on prospects and customers— the better their chances of winning and keeping business. Sales teams depend on Customer Relationship Management (CRM) systems for this knowledge, but getting the information you need from your CRM can be a challenge. This paper will explore ways to get better productivity from your CRM.

MOBILE
63 Text Message Business Applications
63 Real Life Solutions that Businesses Make Use of Text Messages to Enhance Their Business and Their Marketing

8 Common Mobile Website Mistakes
This paper will explore the 8 most common mistakes that businesses make when creating a mobile presence.

8 Key Questions To Ask Your Mobile Provider
When setting up a Mobile program, it is important to choose the right company to provide the back end service. This paper will explore the key questions to ask to make sure you make the right choice.

Marketing with Keywords
This paper explores what a Keyword is and how it can help you in your marketing. It also lists examples of existing programs.

Mobile Commerce Classic Guide to Mobile Commerce

Mobile Marketer Classic Guide to Mobile Advertising

Mobile Marketers Classic Guide to Mobile Advertising

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